SEO – Search Engine Optimization

search engine optimizationThe first step in optimizing a website is to complete a thorough website analysis. Using our proprietary techniques, Southern California Marketing can research keyword performance across all major search engines to determine the best keywords and phrases to target given your business’ products or services.

This proprietary keyword analysis has the proven ability to determine which words and phrases will bring the most desired results. Those keywords and phrases are woven strategically and seamlessly throughout key areas of your site to ensure maximum impact by the search engines.

Southern California Marketing will also help your content providers improve the keyword density in your content to continually maximize the number of content-rich pages on the site.  Most of the changes made to your site will be completely invisible to the website visitor but will enhance their experience, make your site navigation easier and much more SEO friendly.