There are two ways of increasing website traffic, paid and organic. Organic site traffic is created by search engine results displayed after users type a keyword in a search engine box. Many people are keen on organic traffic because it is free and can be done by anyone with basic knowledge of search engine optimization.
Review of Adwords Enhanced Campaigns
In February, Google made sweeping changes to the Adwords interface, significantly changing the way advertisers market to PC, mobile, and tablet users. One of the most significant changes in the new Adwords interface is the ability to target by device and utilize signals like location and time of day.
Why social media is so popular
Ever wonder why exactly social media sites are so popular and engaging to the majority of the population? Sometimes it seems as if the prominence of social media had just appeared out of thin air. The obvious answer would be that social media serves as a pass time or something to entertain you when you’re bored. But when really examining all the facts about social media, we can find a deeper understanding of the real reasons people are spending so much time tweeting and pinning and why even businesses, small and large, take social media so seriously.
New & upcoming social media sites and their pros & cons
It’s not all about Facebook anymore. More and more users are looking for and utilizing alternatives to Facebook. For example, teens are turning to fresher sites like Foursquare and Pinterest. While there are also those who just want to get away from this giant corporation and instead opt for smaller social media sites. Here are a few upcoming & newer social media sites and a lowdown of what they offer.
Why some businesses fail at social media marketing
Many businesses have thrived from the use of social media marketing and some businesses still can’t get the hang of it. Here’s a list of reasons why some businesses aren’t getting the positive results they hope for in social media marketing.
5 Steps to Content Writing for Small Businesses
Having great content does many things — it maintains your credibility, provides updates to clients and potential clients, positions you as an expert in your field, builds trust with potential buyers, generates website traffic, and (hopefully) drives qualified leads for your business. Whether you’re just getting started or have an established blog, there are things you should know to make sure you are getting the most of your content production efforts.
On the Recent Changes to Facebook.
Recently Facebook has made a few additions to its network that can change the way that companies, brands, or even bloggers interact with their fan base and utilize the site. Here is a breakdown of all of the changes.
Video Marketing Online: The Basics
There are many reasons to load up your website with eye catching, informative videos. Video can help with search engine rankings, encourage user engagement and more. It’s important to optimize your video so Google knows what it’s about because Google has no idea what your video is about unless you tell them.
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